Album Release Pop-Up

The Gig

If it’s been ten years between albums, you’d better come back into the market making some serious noise - and that’s exactly what Toronto indie alt-rock legends Death From Above 1979 did for the 2014 launch of The Physical World LP.  FRC worked with Last Gang Records and the band to create and execute one of the coolest (and loudest) pop-up experiences this country has ever seen. Thousands of fans, dozens of custom DFA 1979 tattoos in an on-site tattoo parlour and two PACKED parking lot shows on Queen St. West made this three-day concert experience unforgettable for DFA’s fervent fans base.

The Goods

Program Ideation / Development

Event Production

Sponsorship

Partner Integration